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As more businesses offer free WiFi, customers are starting to expect it. WiFi is moving away from a luxury perk to an expectation. Brands that ignore this option today will struggle to keep up tomorrow. Even more, while some restaurant owners think free WiFi only benefits the customer, it’s actually a service that can boost…
Quick-service restaurants (QSR) have a tough job. You must provide great food in a comfortable and welcoming environment — fast! It’s speed, convenience, and food quality that get customers to come through the door and then return again and again. To offer that experience, you must continually work to keep up with trends that set…
Customers don’t always pay attention to fast casual restaurant overhead music, but that doesn’t mean they’re not affected by it. Subconsciously, the music you choose for your quick-service restaurant can impact what items you sell, how big your tickets are, and how long your customers stay. “Brand fit music,” (music that matches your brand’s persona)…
The fast casual restaurant industry continues to grow as new chains and quick-service food establishments pop up around the country. To stand out from the new competition, you need to incorporate fun and interesting fast casual restaurant marketing ideas that will bring in new customers and keep existing customers coming back. To help get your…
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