Inform. Educate. Entertain. Monetize.

Retail Media Network

Turn each digital touchpoint into a powerful revenue-stream with seamless integration, backed by provable data.

RETAIL MEDIA NETWORK

In-Store Advertising Drives Results

The need to influence shoppers at the point of decision has never been more crucial—up to 80% of purchasing is still done in brick-and-mortar stores.

Our platform simplifies the buying, selling, and delivery of ads, turning your in-store digital touchpoints into prime opportunities to connect with shoppers. Spectrio’s Retail Media Network solution empowers retailers and brands with:

Effortless Integration

Streamlined processes and white-glove service minimize effort for retailers.

Complete Ad Control

Easily manage ad types, placement, and frequency to effectively achieve marketing goals.

Seamless Brand Experience

Deliver high-quality, engaged ads that preserve brand integrity and enhance shopper exploration.

Flexible Content

Blend brand ads with your own in-store messaging for an uninterrupted customer experience.

Interested to see how much revenue your in-store retail media network could generate?

Find out with Spectrio’s Retail Media Network Revenue Estimator!

Calculate

Spectrio branded endcap with snacks and a digital signage banner

Drive results without the complexity. There is a smarter, automated approach to retail media with Spectrio.

Benefits

Each Screen Is An Opportunity

By monetizing up to 30% of each screen, investments in digital infrastructure could be recouped within one year of deployment.

With a Retail Media Network, your in-store digital touchpoints unlock new possibilities:

Offset Infrastructure Costs

Apply revenue directly to initial and ongoing infrastructure investments.

Brand Value Growth

Attract brand interest with targeted ad opportunities.

New Revenue Streams

Increase opportunity for financial gain by tapping into the measurable success of each touchpoint.

Purple Spectrio branded endcap in a store with the background and rest of the store being a solid white color

Display at a gas pump with the message "insert your message here"

Checkout counter display with Spectrio signage on the display

Interior of a waiting room with two chairs, a table, and I digital sign promoting Spectrio digital Signage

Digital sign on the front of a store in a shopping mall

A few digital signs hanging in the interior of a building

Spectrio - Examples of Spectrio product usage around a storefront, including digital signage and overhead music

Data Insights

Measure What Matters

Ad spending is an investment brands want–and expect– a return on. Solid data drives brand interest, brand confidence, and ultimately growth for you.

With a Retail Media Network, success is measurable. Spectrio’s Audience Measurement technologies provide 1st and 2nd party data that encourages you to refine your current marketing strategy to deliver engaging content with:

Real-time Insights

Equipped with radar capabilities, your touchpoints can measure traffic, impressions, opportunity-to-see (OTS), behavior, and engagement.

Content Performance

Both brands and retailers can be confident in their investments with validated engagement data such as the number of views and proof of play.

Personalized Experiences

Lift & Learn, Dynamic Gondola Displays, and Smart Menu Boards sense and influence an audience at the same time.

An image depicting the measurement of customer engagement inside a store

Through optimized retail store performance, brands are connected with the right audience, at the right time, in the right place.

Why Us?

We’re Your Trusted Partner In Success

What sets Spectrio apart sets you up for success.

	Spectrio	Others
Demand Partners	18+	Typically 1-2
Enterprise Grade CMS		Varies
Custom Creative Services		Not Common
Content Management Services		Not Common
Traffic Measurement with Radar Technology	In-House	Typically 3rd Party
Computer Vision Audience Measurement	In-House	Typically 3rd Party
Gateway to DOOH Programmatic Buys
Overhead Music
Audio Ads for Advertising
In Store WiFi
In Store WiFi with Programmatic Landing Page