Search Results

This past year was good to us, here at Spectrio! As we prepare to welcome 2015, we’d like to share some of our highlights from 2014: -We hired 19 new employees. -We opened a third office, located in Charlotte, North Carolina. -Our employees participated in 7 different charity events throughout the year, including Walk MS,…

A new year is upon us! How will you make these next 365 days count? By practicing a more environmentally conscious lifestyle, you can make a meaningful difference that will transcend the year. 1. Transport yourself in an eco-friendly fashion. If you live close to where you work, walk! If it’s a tad further, try…

When the topic of digital signage comes up, most people conjure up an image in their head of a flat screen display similar to the television they use at home. While this is certainly accurate in many situations, there are a wide range of display solutions available. “What is this? Digital…

Many restaurants were able to find a good rhythm to their social media marketing content in 2014. We saw brands get playful with their food, get involved with the seasons, and use the #hashtag in some pretty creative ways. Brands like Starbucks, Pinkberry, and even Red Lobster were able to find success and break into…

Although you’ve probably heard of Google+, it’s very likely you haven’t considered using it for your social media marketing strategy. Believe it or not, Google+ is quickly taking over social media. With more than 300 million active users, Google+ is quickly becoming a giant in digital marketing. Not only that, but Google+ is also the…

The best events are ones whose exciting environment make a lasting impression on attendees. Increasingly, event coordinators are using digital displays as strategic focal points to craft engaging events. . Whether for a trade show, an individual event booth, or an exhibit, going digital boosts the energy at your event and can transform your event…

‘Tis the season of joy and merriment, friends and family, and most importantly, holiday flavored lattes from Starbucks. Jokes aside, there is an exponential spike in consumption this time of the year that usually goes unacknowledged. A large portion of waste comes from product packaging, and gift wrapping is but a partner in crime. Gift-giving…

Social media displays have become the fun, new way to bring excitement and creativity into your company’s workplace. The ability to showcase posts from Twitter, Instagram and Facebook can transform a dull environment into an interactive and tech savvy experience. Social displays are a powerful tool to be placed anywhere in your company. We’ve seen…

By Tiara Luten, Spectrio Creative Consultant Whether your customer books an appointment for a French manicure or a relaxing pedicure, one thing is certain – your customer deserves an amazing day at your nail salon! With Spectrio on-hold messaging, your clients can get informed about your services and experience your nail salon before they even…

Digital marketing is an extremely effective growth mechanism for small business owners who are looking to increase their brand exposure in their city or community. What’s so appealing about digital marketing is its low cost and easiness of measurability – compared to that of traditional methods like TV, radio and print advertising. But what digital…

Hundreds of events have used our Instagram wall, Twitter wall, and other social media apps to power live social feeds at product launches, corporate mixers, weddings, charities, school pep rallies, church functions, community gatherings, fundraisers, and more. Events such as SXSW, the Albertsons Boise Open presented by Kraft Nabisco, and the Equinox Anniversary Parties have…

Social media has become just as much of a requirement for businesses in 2014 as it is an opportunity. Try this on for size: 97% of all consumers search for local businesses online. You need to make sure you are there and ready when your customers come callin’! If you’re new to social media, or…

By Bob Anthony, Spectrio Creative Consultant It is common for the customer who is (of course) patiently waiting on the line to think “I recognize that voice.” Most likely it is a voice the caller has heard on the radio or on television, even on a PA system at a theme park. But if the…

If you’re using digital signage software, chances are you’re constantly on the hunt for more engaging content to display. Have you considered leveraging social media to supercharge your digital signage efforts and easily generate engaging content? At Enplug, we’ve done exactly this for hundreds of businesses using our social media apps for digital signage, and…

CHARLOTTE, NC – December 4, 2014 – ARI NETWORK SERVICES, a global leader in automating and enhancing the online marketing, sales and service activities for the tire & service automotive aftermarket has reached an agreement to resell 10 Foot Wave’s proprietary “vehicle on demand” 3D auto repair explainer animations as part of their website content marketing offer.…

Our November “Share the Bounty” food drive is complete, and between the Oldsmar and Tulsa offices, we collected a total of 317 pounds of food! Oldsmar donated 175 pounds of food, which was matched with a $175 donation from Spectrio to Oldsmar Cares. Tulsa collected 142 pounds of food, which was matched with a $142…

Events and social media go together like Instagram and foodies. Digital screens featuring live social media posts have become an increasingly popular fixture at events. Surprisingly, many event marketers overlook the killer role these screens can play in their sponsorship strategy. How can you make sure you’re making the most of your sponsorship opportunities? I’ll…

Have you been considering new ways to enhance your customer and employee experience, as well as grow your business organically? Digital signage is a great low cost and low maintenance way to do both. Here’s the 10 best practices for leveraging digital signage for great digital marketing: 1. Demonstrate That Your Brand Is Tech Savvy…

Thanksgiving comes once a year as a merry tradition that has morphed into gluttonous feasting and sharing why we are #blessed via social media. While we all give ourselves a pat on that back for expressing our gratitude, it’s easy to forget about the consequential externalities of the festivities. Did you know that tens of…