photo of concession stands with digital signage at capital one arena
Disclaimer about blog being originally from Ping Hd site

The Challenge

In 2018, The arena kicked off a 40 million dollar renovation project to address these needs. A substantial investment focused on transforming the food and beverage experience for guests. Each concession area needed to be flexible enough to keep up with the high demands of such a busy arena. With events hosted daily, the stadium needed to change menus quickly to satisfy the many needs of patrons.

“Capital One Arena needed an AV solution that did more than just manage menu board content – they required a powerful solution that enables them to effectively rebrand the entire arena with very little effort. We were happy to provide them with a creative solution to help them achieve this.”

Chad Gardner – Director of Operations, Ping HD

The Solution

More than 100 BrightSign LS423 media players are deployed throughout the facility, connected to Samsung displays that comprise the video walls at each concession stand. Dynamic, eye-catching “headers” are displayed on multiple screens mounted end-to-end, with BrightSign’s players creating a “ribbon effect,” seamlessly blending content across multiple screens.

EngagePHD, the cloud-based digital signage content management system by Ping HD was selected to power each display. This gives the arena complete control of every screen and allows them to manage content, network health, and more from one secure web-based dashboard.