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All kinds of businesses use digital retail signage to give customers an engaging and informative experience, whether it’s through attention-grabbing interactive kiosks, vibrant menu displays, or wall-to-wall, interconnected video screens. However, digital signs are only effective if your customer base can sufficiently see, hear, or touch them as needed, regardless of ability or disability. Improving…
An effective digital signage strategy lets you streamline the flow of information to customers in a way that leaves an enduring impression. Whether your business has one display or 1,000, digital signage keeps your audience engaged with your company’s products, services, and unique brand environment — leading to better sales outcomes and more efficient operations.…
A revolution is brewing in restaurants, and it’s not just in the kitchen. It’s in the form of digital signage’s friendly counterpart — video walls. Using a series of interconnected screens, video walls create one cohesive large-scale display, perfect for showcasing high-resolution images, videos, and text-based content to an audience. Because of their incredible capabilities,…
Traditionally, museums have been categorized by larger-than-life exhibits and informative content delivered on static print labels. While the profound nature of its exhibits has always stayed the same, a modern-day museum’s look and feel are entering a new era. Nowadays, 65% of people learn best with visual help. Meaning it’s no longer enough to slap…
Marco Polo used the North Star during his travels across the Silk Road. Lewis and Clark were equipped with a handy compass as they journeyed through the American West. And today, millions of people across the globe use Google Maps to navigate anywhere imaginable on the open roads. But what about your indoor explorations? What…
Like everything else in our constantly evolving world, digital signage software is looking toward the future. Whether you’re interested in delivering targeted messages to improve customer experience or utilizing digital menu boards to make your restaurant menus more seamless, keeping up to date with the latest digital signage solutions is necessary for all businesses. Learn…
In an era of wildly varying workforce distribution, it’s key for your business to have a well-developed corporate communications strategy. One that works for an all on-premise organization won’t look the same as one that is geared towards a fully remote workforce, after all. This begs the question: what sort of content best suits my…
If you take a look around while walking on a busy city street or a crowded mall, chances are you’ll see a bunch of people with their heads down, staring at their phones, consuming content. But, what type of content? You might ask. Good question. Although the type of content people like to consume varies…
There are mega-events in China and Japan that may pull more people in sheer numbers, but Integrated Systems Europe (ISE) is widely viewed as the biggest multinational pro AV trade show in the world. After cancellations and truncated versions of the show during the peak COVID era, the show returned somewhat to normal recently in…
The holiday season is known for its music, food, and of course: presents. Between gifts, food, decorations, and other holiday-related items, shoppers on average spend around $998, according to the National Retail Federation. Your business can easily make the most of the most spending-ist time of the year–but how? As we’ve noted in previous blogs,…
For many years, the North American digital signage industry gathered for an annual trade show and educational conference called Digital Signage Expo – or DSE for short. That rhythm of an annual show was interrupted in 2020 by the pandemic, and DSE – already shrinking in size and attendee enthusiasm for several years – didn’t…
When you design your auto shop office and waiting room, you have a choice to use traditional signage such as cardboard posters or to use oversized digital displays that captivate customers. Automotive video walls help dealerships keep customers entertained in the lobby while helping the sales team increase revenue and customer loyalty. More small businesses…
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