Leading Audio and Video Marketing Company Provides One-Stop-Shop Solution to Improve Customer Satisfaction
TAMPA, Fla. – April 5, 2018 – Spectrio, one of the nation’s leading end-to-end technology-enabled audio and video marketing companies, has innovated top tier marketing services aimed to increase customer satisfaction and drive sales in QSRs and restaurant concepts across the nation. Adding technology marketing tools such as Digital Signage, Overhead Radio, On Hold Music and Messaging, and Wifi Marketing are essential upgrades and improvements that QSRs must embrace to meet customer expectations and keep up with competitors in the space.
“The restaurant industry is as competitive as ever, with brands seeking news ways to drive unit-level economics and outperform the competition,” said Greg Duss, Chief Revenue Officer of Spectrio. “Our new-age digital marketing services are geared to align our clients with their customers to maximize satisfaction and revenue. Spectrio is unique in that we provide services beyond the product – we’re a full-service marketing company providing clients with turn-key installation, content creation and management, custom updating, and innovative technology that delivers a clear brand message.”
Digital Signage: Clearly communicate messages to consumers that are not missed or overlooked, leading to more engaged customers and increased average unit volume. This includes digital menu boards, digital walls exhibiting LTOs, and more.
Overhead Radio: Playlists are customized and created for “Brand fit music,” that matches your brand’s persona and can increase restaurant sales. The psychology behind the music can directly influence customer behavior and drive bottom line sales.
On Hold Music and Messaging: This tool is a hack for great customer service and also increases call retention, builds brand awareness, motivates callers, presents professionalism, drives customer traffic, and helps cross sell products.
WiFi Marketing: This newly added service is a location-based marketing tool that transforms guest WiFi into an engaging customer experience. Depending on each restaurant’s marketing goals, this service can be utilized for email marketing and texting, customer engagement though social media platforms, or geo-fencing.
Spectrio’s customized services have greatly impacted more than 67,000 clients including renowned restaurants brands such as Subway, Popeyes, Pizza Inn, Pei Wei, Long John Silvers, Cold Stone and Brixx Wood Fired Pizza.
Spectrio offers more than just marketing services and equipment, it is a full-service advertising agency that creates, installs and manages content with a layered messaging approach. The brand utilizes a process that has been developed through decades of delivering premium marketing solutions, ensuring the highest level of quality is achieved in every aspect of the client’s marketing goals. Retailers can select from services including On-Hold Messaging, Digital Signage, Overhead Music and WiFi Marketing, aimed to increase marketing success and drive bottom line sales.
Spectrio is one of the nation’s leading providers of in-store marketing solutions powered by content and technology. Known for cultivating highly engaging consumer experiences through powerful, professionally produced content, Spectrio’s four major technology solutions are: Digital Signage, Overhead Music and Messaging, On-Hold Marketing and Wi-Fi Marketing. Spectrio serves more than 67,000 locations, ranging from individually owned businesses to Fortune 500 companies. Founded in 1986, Spectrio has acquired more than 25 businesses throughout its history, evolving and diversifying its portfolio of services to remain a leader in the industry. For more information, visit www.Spectrio.com.
Megan Colby, Communications Director