Digital Signage for All Industries

Spectrio is a customer engagement platform offering Digital Signage, Interactive Kiosks, Wi-Fi Marketing, Overhead Music, On-Hold Marketing, and Scent Marketing to help you directly connect your brand's messaging to your customers.

Our digital signage platform is the fastest and easiest way to display your messaging and content on digital screens. Using our content manager, Spectrio Cloud, you can easily manage your digital signage content from anywhere. Whether you're looking for digital menu boards, waiting room TV programming or any customer engagement solution, Spectrio is a digital signage provider with it all.

The easiest way to get started with Spectrio is to give us a call at 1-800-584-4653

Every Spectrio solution comes with both the hardware and software needed to start your customer engagement program. Get up and running quickly!

Absolutely. No matter the size, our device easily connects to any HD screen with HDMI input. Engage your audience with TVs, projectors, and even jumbotrons.

Yes, Spectrio is SOC 2 certified, ensuring the highest standards of data security, privacy, and compliance. This certification demonstrates our commitment to protecting customer information and maintaining secure, reliable customer engagement solutions.

Yes! Spectrio is available in: Russian, Portuguese, Czech, Slovak, Spanish, German, French, Dutch, Polish, and Japanese. More languages are coming.

Digital signage refers to electronic displays used to share information, promotions, or entertainment in a dynamic, visual format. These screens are often placed in high-traffic areas, like lobbies, waiting rooms, or retail aisles, and can include everything from simple displays to advanced interactive kiosks. Digital signage is powered by content management software, which lets businesses update messaging, show branded content, or share real-time updates like news, weather, or schedules.

Digital signage software is the backbone of any digital signage solution. It’s a content management system (CMS) that lets you create, schedule, and deploy content across your screens. With features like drag-and-drop editing, customizable templates, and real-time updates. For example, Spectrio’s user-friendly platform lets users manage content remotely, keeping displays current and aligned with business goals.

Yes. Digital signage is proven to be highly effective for businesses. Studies show that digital signage can increase brand awareness by up to 47%, drive engagement, and boost sales by an average of 29%. Its ability to grab attention, simplify complex information, and create memorable brand experiences makes it a valuable tool for businesses looking to stand out and connect with their audience.

Setting up digital signage is easier than it sounds. Here are the key steps:

1. Choose Your Display Hardware: Select a screen (or multiple screens) compatible with your space and goals. Spectrio supports any HDMI-enabled display.

2. Install Digital Signage Software: Use a content management system (CMS) like Spectrio to create and manage your content remotely.

3. Create Your Content: Design visuals using templates, videos, or graphics. Tools like Spectrio’s content library help you stay on-brand.

3. Install Your Screens: Place your screens in high-visibility areas, then connect them to power and your network.

4. Deploy and Schedule Content: Use your CMS to upload and schedule content for automatic updates.

5. Monitor and Maintain: Review analytics to see what’s working and make data-backed updates as needed.

Businesses turn to digital signage for a range of goals:

Customer Engagement: Capture attention with eye-catching visuals and real-time information.

Cost Efficiency: Replace static signs with reusable digital content that’s easy to update.

Stronger Branding: Reinforce your brand identity with consistent, professional visuals.

Sales Boosts: Showcase promotions, upsell products, and direct customers to specific call-to-actions.

Internal Communication: Share updates with employees across departments or locations.

Digital signage is great for showcasing products in real-time:

Highlighting Discounts: Promote limited-time deals to create urgency.

Explaining Features: Use videos or animations to demonstrate product benefits.

Launching New Products: Draw attention to new arrivals with bold visuals.

Localized Messaging: Adjust content based on location or customer demographics.

Many businesses use carousel displays, digital menu boards, and demo videos to help products stand out.

Digital signage enhances brand recognition in several ways:

Visual Impact: High-definition displays leave a stronger impression than static signs.

Consistency: Maintain a unified brand presence across all screens and locations.

Storytelling: Share your brand’s story, values, and mission through visuals, videos, and customer testimonials.

Interactivity: Interactive kiosks let customers engage directly with your brand.

Good content starts with a clear goal. Here’s how to build content that works:

Start with a Purpose: Determine whether you're promoting, educating, or informing.

Choosing a Design Template: Use a pre-made design via your digital signage software tailored for your needs.

Adding Visual Elements: Incorporate logos, brand colors, videos, and photos that reflect your brand.

Keeping It Simple: Use short, impactful messages with bold visuals to get your point across quickly.

Test Before Publishing: Preview designs to ensure everything looks sharp and is easy to read.

Platforms like Spectrio offer built-in tools for content scheduling and previewing before launch.

Digital signage comes in many formats to meet different business needs:

Digital Menu Boards: Perfect for restaurants, cafes, and shops.

Interactive Kiosks: Enhance customer engagement with touch-screen technology.

Waiting Room Displays: Blend entertainment with branded messaging.

Social Media Walls: Showcase live, filtered social content for real-time interaction.

Event Displays: Highlight schedules, speakers, and session details at conferences or expos.

Internal Communications: Share company updates and metrics with staff