Win marks the second award Spectrio has received for creativity and excellence in on-hold marketing
TAMPA, Fla. – July 26, 2018 – Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, today announced that it has received the Marketing & Creative Excellence (MARCE) award for Most Entertaining On-Hold Production at the 2018 Experience Marketing Association (EMA) Conference in Fort Lauderdale, Fla.
The MARCE Awards is the only competition that encourages and rewards creative and marketing excellence in On-Hold Messaging productions exclusively, and winners are chosen by a panel of three professionals from the audio, creative, and/or marketing fields.
The winning submission was created by the Spectrio production team for Jenkins Insurance Agency, titled “Your Brain On Hold.”
This is the second MARCE award Spectrio has received from the EMA. The former was a Silver Award in 2015 for its on-hold production for Happy Chef.
“We are excited that Spectrio has been able to set the bar high yet again, for creativity and excellence in copywriting, voice-over, and studio production,” said David Green, chairman of the EMA board of directors. “The EMA board congratulates Spectrio on its achievement and we can’t wait to hear what they come up with for future EMA conferences.”
Spectrio is one of the nation’s leading providers of in-store marketing solutions powered by content and technology. Known for cultivating highly engaging consumer experiences through powerful, professionally produced content, Spectrio’s four major technology solutions are: Digital Signage, Overhead Music and Messaging, On-Hold Marketing and Wi-Fi Marketing. Spectrio serves more than 67,000 locations, ranging from individually owned businesses to Fortune 500 companies. Founded in 1986, Spectrio has acquired more than 25 businesses throughout its history, evolving and diversifying its portfolio of services to remain a leader in the industry. For more information, visit www.Spectrio.com.
About the Experience Marketing Association
The Experience Marketing Association (EMA) is a consortium of professionals providing audio, video, and sensory marketing services that engage customers. Created from a rebranding of the On Hold Messaging Association (OHMA), the EMA extends its scope by promoting best practice standards in customer experience marketing, empowering its members to deliver excellence across the full spectrum of sound, sight and scent solutions. Learn more, at www.experiencemarketingassociation.org.
Megan Colby, Communications Director