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On-Hold Messaging

Healthcare Marketing • August 9, 2017

How Pediatric Offices Can Use Auto-Attendant for a Better Call Flow

A well-composed automated attendant can help facilitate a call flow for a pediatric office. To determine whether an auto attendant might be beneficial for your office, just take an hour or two to sit and listen to the people that answer incoming calls. If they are constantly saying, “Let me transfer you to…,” you need…

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On-Hold Messaging • August 3, 2017

Custom On Hold Messages Are Valuable For Your Business

Custom on hold messages keep callers on the line, give off a positive brand impression, decrease strain on internal staff, and can even increase revenue. So if you are considering adding custom messaging to your customer calling experience, you’re heading in the right direction. To help you learn more about why on hold messaging is…

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On-Hold Messaging • May 18, 2017

How to Increase Caller Retention and Keep Customers On the Line

You can’t sell to potential customers if they call your business and hang up. This important fact is why every business needs to make it a priority to increase caller retention.  Why Does Caller Retention Matter? Caller retention could be the difference between making a sale or pushing away a potential customer. That may seem…

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Marketing • May 2, 2017

On Hold Marketing Ideas You Should Implement Today

It’s time to stop thinking about your hold messaging as a basic or unproductive communication tool. Flip your mindset and start thinking about on-hold messaging as on hold marketing, and allow a whole new world of advertising opportunities to open up for you.  What Is On Hold Marketing? Many businesses use an on-hold messaging system that includes…

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Automotive • January 31, 2017

You Invested In Auto Industry SEO. But Are You Reaping The Benefits?

Search engine results pages are a prime place for meeting new customers. When consumers search for something they need, they discover your business and see that you can help them solve their problem. If you are investing in auto industry SEO, you already know this. But even if you know that showing up in search…

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On-Hold Messaging • January 26, 2017

What to Say In Overhead Messaging

When customers are in your store, you are in control of their experience and environment. You present what they observe, sense, and see.  You probably already know this and have put energy and resources into creating an engaging, comfortable, and unique atmosphere in your store. But, there may be an element you forgot about. Have…

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Healthcare Marketing • January 19, 2017

How to Increase Patient Portal Adoption at Your Practice

Getting patients to use an online portal for your healthcare practice seems like it should be an easy task.  Most patients want digital access to their healthcare records. They are used to having online profiles that document their relationship with a business or brand. And, they can benefit from using a platform that allows them…

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Healthcare Marketing • January 17, 2017

Why Patient Portals Won’t Reduce Volume of Patient Calls

Patient portals benefit practices and patients in multiple ways. They increase patient engagement, improve inter-office communication, produce better healthcare outcomes, and support “Meaningful Use” CMS Medicare and Medicaid programs.  But there’s one thing a patient portal probably won’t do — decrease the amount of incoming calls to a healthcare practice. While it may seem like…

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On-Hold Messaging • November 23, 2016

This Is What an On Hold Messaging System Can Do For Your Business

If you’re thinking about upgrading your customer calling experience but still aren’t sure if the return on investment is going to be worth it, consider this. Over 70% of businesses’ callers are put on hold, according to a report by Telemarketing Magazine. If you aren’t using a system for maximizing the potential of this customer…

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On-Hold Messaging • November 21, 2016

Hold Message Samples: How to Pick a Sound for Your Professional Answering Service

An excellent hold messaging system has two primary pieces. One element is the actual script and message. The other piece is the voice and sound that deliver it.   Selecting the sound for your professional answering service is just as important as selecting the words for your script. So as you get ready to upgrade…

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In-store Marketing Customer Experience • November 17, 2016

How to Craft the Perfect On-Hold Message

We established what not to do when creating on-hold customer experiences in our previous blog post, what should you do? When creating good on-hold customer experiences, intentionality is important. What you share with customers when they call your business has the ability to inform, engage, and even sell — but only if you strategically create…

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In-store Marketing Customer Experience • November 15, 2016

Frustrating Hold Messages: 11 Ways Your Hold Message Annoys (and Sometimes Infuriates) Callers

We’ve all experienced a frustrating hold message. We’ve had those bad calls that made us yell into our receiver or slam the phone down (or at least press the end-call button furiously).  Yet, even though most of us have personally had a bad experience while on-hold, we forget that we may be putting our business callers…

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