Digital Signage

The best way to demonstrate a product is visually. But that doesn’t mean a potential customer has to just stand by and watch while you show them how your product works. There are ways to create a demonstration experience that’s digital and interactive. After all, isn’t the process of discovery more interesting and fun than…

This is one of those questions without a clean-cut one-size-fits-all answer. There are many variables that help us determine digital video cost, so we are going to share some of them with you. Depends on the Length of Video In general, the longer the video you need, the more time our team will need to…

While nothing beats the feeling of hanging a freshly-printed sign at your business, there are many reasons why we’re going with digital signage as our official answer to this question. In this blog, we mentioned a few reasons a digital menu board might be a better choice for a quick service restaurant. Many of those…

We’ve been featured in several digital publications for our upcoming digital signage project with Doylestown Hospital, located in Doylestown, Pa. Spectrio will be upgrading the existing digital signage at Doylestown Hospital, improving wayfinding with interactive kiosks, and using passive digital signage to share information and news with patients and visitors in lobbies and waiting rooms.…

When you think of digital media, you probably don’t picture an office environment. You’re more likely thinking of someplace loud, flashy or bright, like a retail store or restaurant. But digital media can be successfully implemented in business offices too…you just have to use them the right way! Digital signage can be used in reception…

There are plenty of great reasons to use a digital sign board instead of a static menu board in a restaurant, but it’s all about cost and convenience. Here’s a scenario to consider: You’re a small business owner of a pizza joint. The cost of mozzarella just went up and you need to change the…

The most obvious way to use digital signage is to advertise your business. Sure, you could promote your company, your name, your products and services, but why use digital signage for the same thing as the other guy? As digital signage becomes more pervasive, it’s important to stand out. Here are 5 ways you could…

Of course, the answer to this question all depends on how you are using digital signage. If you’re using it to build brand awareness, the return on investment can be hard to measure. But if you’re using digital signage to advertise a specific product or service, you could expect anywhere from a 33% to a…

Spectrio VideoCast is a way to bring your business to life and engage your customers. It’s a great way to stand out from the competition, reinforce your company’s brand, and promote your current specials. VideoCast consists of two parts: passive and interactive digital signage. With passive digital signage, you can have television screens in your…

When four out of five product brands experienced up to 33% in additional sales through the use of digital out-of-home media (link), utilizing digital signage can really pay off! Here are 5 ways companies can use in-store media for brand promotion: 1. Seasonality is key! Partner with the right brands at the right time to…

At Spectrio, it’s our goal to help clients achieve their goals. Here’s how we did it for Ridgefield Supply. The Issue: Ridgefield Supply had been using traditional methods for advertising their lumber and construction products and promotions but was seeking a fresh take on their marketing in order to reach a particular segment of consumers…

Digital signage is the future of retail technology! Digital signage not only helps you stand out from the competition, but it can also decrease your costs for printed materials throughout your establishment. Just imagine the possibilities: -suggest interesting combinations or add-on options -demonstrate a product or service -showcase new or seasonal products -share your company’s…