Spectrio Blog

Traditionally, museums have been categorized by larger-than-life exhibits and informative content delivered on static print labels. While the profound nature of its exhibits has always stayed the same, a modern-day museum’s look and feel are entering a new era. Nowadays, 65% of people learn best with visual help. Meaning it’s no longer enough to slap…

Marco Polo used the North Star during his travels across the Silk Road. Lewis and Clark were equipped with a handy compass as they journeyed through the American West. And today, millions of people across the globe use Google Maps to navigate anywhere imaginable on the open roads. But what about your indoor explorations? What…

Customer engagement company Spectrio unleashes the power of analytics and AI with the acquisition of venue analytics company InReality   Tampa, Fla. – July 11, 2023 – (Newswire.com) – Spectrio, one of the nation’s leading providers of comprehensive digital signage systems, has broadened an already-rich solution stack with the acquisition of InReality and its AI-driven,…

Like everything else in our constantly evolving world, digital signage software is looking toward the future. Whether you’re interested in delivering targeted messages to improve customer experience or utilizing digital menu boards to make your restaurant menus more seamless, keeping up to date with the latest digital signage solutions is necessary for all businesses. Learn…

In an era of wildly varying workforce distribution, it’s key for your business to have a well-developed corporate communications strategy. One that works for an all on-premise organization won’t look the same as one that is geared towards a fully remote workforce, after all.  This begs the question: what sort of content best suits my…

If you take a look around while walking on a busy city street or a crowded mall, chances are you’ll see a bunch of people with their heads down, staring at their phones, consuming content.  But, what type of content? You might ask.  Good question. Although the type of content people like to consume varies…

There are mega-events in China and Japan that may pull more people in sheer numbers, but Integrated Systems Europe (ISE) is widely viewed as the biggest multinational pro AV trade show in the world. After cancellations and truncated versions of the show during the peak COVID era, the show returned somewhat to normal recently in…

With 2022 coming to an end, Spectrio is excited to introduce you to our new executive leadership team.  The executive leadership team is the engine that drives the success of an organization forward. That’s why we’re always striving to create a strong team of leaders who know how to take a company vision and run…

The holiday season is known for its music, food, and of course: presents. Between gifts, food, decorations, and other holiday-related items, shoppers on average spend around $998, according to the National Retail Federation. Your business can easily make the most of the most spending-ist time of the year–but how? As we’ve noted in previous blogs,…

For many years, the North American digital signage industry gathered for an annual trade show and educational conference called Digital Signage Expo – or DSE for short. That rhythm of an annual show was interrupted in 2020 by the pandemic, and DSE – already shrinking in size and attendee enthusiasm for several years – didn’t…

Spectrio’s Partners program enables resellers to drive greater revenue and maximize client value by offering a comprehensive digital signage and engagement solution. Tampa, Fla. – November 8, 2021 – Spectrio, one of the nation’s leading providers of comprehensive digital signage solutions, announced today the launch of its new reseller program, Spectrio Partners. The Spectrio Partners…

Clear, inclusive, and accessible communication is key when creating a positive patient and employee experience. Digital signage for healthcare is a necessary medium of connection between the healthcare organization and its patients and employees. In fact, a new study from pCare, a patient engagement technology company, showed that 95% of health system leaders said that…