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Let’s be honest: RFPs are kind of awful, for everyone involved. Requests For Proposals have long been the go-to process for sourcing and selecting technology providers for organizations of all sizes. But they’re time-consuming, hyper-bureaucratic and very often not all that effective in discovering the most suitable solution and provider.  While an RFP can enforce…

With the acquisition, the Company’s worldwide digital signage screen count surpasses 161,000 endpoints. May 26, 2022 – Tampa, Fla. – Spectrio, one of the nation’s leading providers of comprehensive digital signage solutions, announced that it has acquired Ping HD, a digital signage company based in Denver, Colo. This is the Company’s first acquisition in 2022,…

The largest pro AV technology show in the world – Integrated Systems Europe (ISE) – was run recently in Barcelona, Spain, and if you didn’t go, but paid attention to social media and trade coverage, you might have concluded that there wasn’t much new. Well, there was.  The more accurate description – at least in…

The awards highlight the Company’s expertise in producing engaging, high-quality video content for clients across many industries. Tampa, Fla. – May 16, 2022 – Spectrio, one of the nation’s leading providers of comprehensive digital signage solutions, has received platinum, gold and silver awards for its video content in the 2022 MUSE Creative Awards and the…

On the cuffs of launching Spectrio’s new reseller program, Spectrio Partners, Jimmy Hunt, Vice President Of Channel Sales, already doubled the company’s meaningful partnerships since it launched in late 2021. How? Well-executed content for Spectrio’s partners. A Content-Focused Approach To Channel Growth Listen in on 16:9’s podcast as Jimmy and Dave Haynes ask the questions…

This blog is the first in a two-part series focusing on the important questions your business should be asking your digital signage provider. In this blog, we take a look from a marketing perspective, highlighting the things your marketing team should expect and require from a successful digital signage system.  – When choosing a digital…

Big budget, grand-scale projects understandably get a lot of the attention when it comes to digital signage deployments, but leave some love in your hearts and busy minds for all the screens out there that are boring, and perfect for their tasks. Most of us get excited walking into a commercial space and seeing big…

In our extremely digital world of ever-changing technology, it can be easy to overlook tools that have been around for decades. While attempting to keep up with modern marketing strategies, creating websites, and updating social media profiles, many brands simply forget to pay attention to a less flashy, but extremely important element of their business…

One of the first rules of marketing and sales is knowing your customers. You must know what your customers want, think, and need to connect with them and deliver products, services, and marketing messages that resonate with them. To gain that insight, it helps if you can track and monitor customer habits and behaviors. This…

We’re excited to publish a guest blog by digital signage industry expert, Dave Haynes. Spectrio acquired Sixteen:Nine, of which Dave is the founding editor. Dave remains an unbiased industry expert and we’re honored to be able to dedicate our blog to his unique and impartial opinions. In this blog, Dave takes a look at how large digital…

We’re excited to publish a guest blog by digital signage industry expert, Dave Haynes. Spectrio acquired Sixteen:Nine, of which Dave is the founding editor. Dave remains an unbiased industry expert and we’re honored to be able to dedicate our blog to his unique and impartial opinions. In this blog, Dave offers his insights into the digital signage…

On-premise shoppers are among the most highly engaged prospects a brand can have. They’ve already chosen your business over your competition and shown that they are interested in doing business with you. While they are in your store and focused on what they need, it’s your job to make sure this brand engagement continues. You…

As you set up your digital signage, where you should place your signs may seem like obvious choices. You place them on empty wall space, right at the entrance of your location, or in the middle of your waiting area. But digital signage placement isn’t as straightforward as you think. Deciding the best place to…

A clear, open line of communication is important for any business, no matter what industry they’re in. For manufacturers, however, ensuring that non-desk workers are aware of their current tasks, inventory updates, safety requirements, and other aspects of their day-to-day responsibilities is more than just a matter of communication–it’s a matter of safety. Manufacturing corporate…

If you’re looking into digital signage for the first time or thinking about revamping your existing screens, you may be stuck wondering: what do I even have to promote? This feeling is not uncommon. A blank slate is a tough place to start. So if you’re trying to figure out your brand’s message when it…

We’re excited to publish a guest blog by digital signage industry expert, Dave Haynes. Spectrio acquired Sixteen:Nine, of which Dave is the founding editor. Dave remains an unbiased industry expert and we’re honored to be able to dedicate our blog to his unique and impartial opinions. In this blog, Dave explores what it takes to create a…

No matter which industry your business operates in, it’s likely that you use some form of digital signage for customer engagement. Why wouldn’t you? These screens are excellent ways to keep your customers engaged and entertained throughout their visit to your on-premise location. But how can your business be sure you’re relying on a great…

Whether you have been employing digital signage for corporate communications for some time or you are just now deploying a demo of this technology, it is important to measure the effectiveness of this communication delivery system for your company. Based on our industry insights, we have created some sample survey questions to measure this effectiveness.…

Shoppers have two options when it comes to browsing and buying. They can go online and use an ecommerce platform or they can visit a brick-and-mortar store. If brick-and-mortar retailers want to compete with the more-popular-than-ever option of online shopping, they are going to need to focus on creating unique and exceptional in-store experiences that…