Spectrio Blog

Good retailers know ambience matters in their business location, no matter what they’re selling. From music selection and inviting window displays, to the right product organization and a sales team to match, every detail contributes to the customer experience – even scent. The ideal shopping experience engages all five senses, which is why music and…

When you’re doing something you love, time seems to fly by, but if you’re bored to the point of tears, minutes can seem like hours. And what’s more boring than waiting in line? As the owner or manager of a business, you can improve your customer’s queue experience by implementing a little psychology to make…

It’s no secret that people spend a lot of time on hold. A 2012 study by Research Now found that people spend an average of 10 to 13 minutes on hold every week. If that doesn’t sound inconvenient, it adds up to an average of 43 days out of the average lifetime spent waiting for…

Former K-Mart employee Mark Davis had a strange collection. For a period between the late 80s and early 90s he collected the in-store music cassette tapes sent to each store for their in-store music. Not content to keep this great piece of retail history to himself, Mark posted the collection to Archive.Org for all of us to listen…

My Community Dental Centers Adds 10 Foot Wave To Their Reception Areas CHARLOTTE, NC – December 14, 2017 – My Community Dental Centers (MCDC), the country’s largest non-profit dental service organization (DSO) that owns and manages more than 36 dental centers in Michigan, has chosen 10 Foot Wave to provide custom TV programming and patient communications in…

When a piece of content is finally implemented, there is a sense of satisfaction and relief that you just completed a job well done. But, once you finish creating a content project, you can’t celebrate for too long. The work isn’t over when you publish, post, and present your new content to your audience. Next…

People have been making music almost as long as they’ve been making sounds. From lullabies to war chants, music has always served a purpose in the human experience. As civilization has grown, the use of music in our lives has changed, but its influence on our brains has not. With all of that in mind,…

In-store technology is no longer something reserved for only high-end, extravagant businesses. Fast casual restaurants, auto shops, mall retail stores, and every business in between can now embrace in-store technology using interactive touchscreens.   Interactive touchscreens exist as stand-alone kiosks, wall-mounted screens, or tablet-sized devices, and serve as a tool for empowering customers to control the…

Customer data. We hear about it all the time. How important it is to businesses big and small. How we can use it to connect with shoppers and clients. Why every business should be collecting valuable details about their customers. But, what do you really know about customer data? If you aren’t sure, here’s your…

Retail stores have a major obstacle in their competition with online retailers — the ease of letting your fingers find the right item in the right department is usually not available in retail stores. This competitor issue can be effectively addressed by retail digital signage. Two different types of digital signage software can provide a…

While visiting different LifeShare communities, we often have the opportunity to spend time with residents and listen to their remarkable stories. Recently, I met a veteran who has served in not one, not two, but three different wars (WWII, the Korean War, and the Vietnam War). Coincidentally, it was the day before Veterans Day and…

“Gratitude” is a feeling …… “thanks-giving” is an action. Have you considered this distinction?  For example, I am grateful for enduring health, friends and family.  For living among the fox, bear, elk and moose. For the forested mountain neighborhood that is more beautiful today than it was when I moved in 17 years ago.  In…