Spectrio Blog

On Tuesday, June 19th, Nanxi Liu, CEO of Enplug, interviewed two of the leading minds in tech entrepreneurship and startups in the past decade, Bill Gross (Founder of Idealab) and Bill Elkus (General Partner of Clearstone Ventures). The event was organized by BCLA, also known as Biotech Connection LA, a non-profit organization made up of…

Win marks the second award Spectrio has received for creativity and excellence in on-hold marketing TAMPA, Fla. – July 26, 2018 – Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, today announced that it has received the Marketing & Creative Excellence (MARCE) award for Most Entertaining On-Hold Production…

If you’re looking to increase sales and improve the customer experience, consider investing in digital signage for your auto shop. Clearer pricing and service listings could be the difference between a customer ordering a tire rotation or a full-body tune-up. Prove That You’re Different From the Competition According to a survey by Repair Trust, 78% of…

When we think about marketing tactics, we often think about the strategies used to attract people to a brand and draw them into a store. Many marketers fall into this line of thinking and center their efforts on tactics to attract people. They focus on leading customers to the physical location and in the process,…

Scheduling and meeting coordination can be a major headache for organizations in any industry. That’s why we’ve been working on features that make office calendar sharing and visibility not just painless, but seamless as well. Enplug’s updated digital signage calendar app, now with both Google Calendar and Office 365 support, offers even more ways to…

Since their initial launch in 2015, Enplug’s live social media walls have been one of our most popular features – running on thousands of displays around the world. Today, we’re excited to announce the launch of our completely redesigned Social Media Collage Application. With our new Social Media Collage Application, we’ve modernized our design to…

Enplug’s CEO, Nanxi Liu, was the May featured keynote speaker for Startup Grind in Santa Clarita, California. Startup Grind Powered by Google for Entrepreneurs, is a global startup community designed to educate, inspire, and connect entrepreneurs. May is Startup Grind’s Female Founder Month.As an advocate for women in tech, Nanxi volunteers and mentors many young…

Two Factor Authentication is a popular way of adding an extra layer of security to online accounts. As of today, this feature is now available to enable for all Enplug users! With Two Factor Authentication (2FA) enabled, Enplug users periodically verify their identity using a mobile device. This step makes it harder for hackers to gain access…

Although the world of technology is constantly advancing, it can take a little longer for schools to catch up. Educational organizations have to be certain that a change is worthwhile both financially and academically. But when a new tool is proven to be valuable, students and school administrators benefit. Digital signage in schools is one…

Ex-Hearst Executive Takes the Reins of Spectrio’s Charlotte Office TAMPA, Fla. – May 4, 2018 – Spectrio, one of the nation’s leading providers of in-store marketing solutions powered by content and technology, announced today the appointment of Ron Merritt as chief revenue officer (CRO) of the Tampa-based company that serves over 67,000 customer locations nationwide.…

Your customers are exposed to dozens of brand messages every day. Not only are you up against competitors in your industry, but you’re also vying for customer attention against every pizza company, dentist office, and car dealership in your area. Marketers and business owners need to create content that stands out if they want to…

  You probably use digital screens in your business — but are you really connecting with your audience? These stunning show-stoppers are sure to turn heads. It’s been more than a decade since we started seeing traditional print advertising being replaced by digital screens across virtually every public space. It’s becoming so ubiquitous that the natural…