Spectrio Blog

More business owners are concerned about branding than ever. They understand that the experiences customers have from start to finish affect the audiences you keep and the type of company you run. From how your staff treats customers to the parking options outside your door, your brand says a lot about you. So some marketers…

One of our most common customer requests is the ability to preview the content playing on any display from within the Enplug Dashboard. Today we’re excited to announce the launch of Live Content Preview for all our customers! Enplug’s users are remotely managing hundreds or thousands of displays and enabling many different types of content…

In-store music has the power to set the mood in your establishment and motivate customers to buy. It reflects your brand and changes customer behavior. With the right in-store music, you can convince people to spend more, eat faster, order more drinks, or make buying choices that increase your average purchase size. It’s no wonder…

We’re excited to announce the launch of four brand-new social media apps that will help Enplug users communicate with their customers and employees. Social media is a key communications channel for most businesses – from showcasing customers’ food pics to highlighting company events for employees. With Enplug’s new apps for Instagram, Twitter, Facebook, and Yelp, we’re making…

As more businesses offer free WiFi, customers are starting to expect it. WiFi is moving away from a luxury perk to an expectation. Brands that ignore this option today will struggle to keep up tomorrow. Even more, while some restaurant owners think free WiFi only benefits the customer, it’s actually a service that can boost…

“There’s no more rush button” Norma announced.  My mom at 90, can be described as ornery, full of faith and still a gypsy at heart.  She’s outlived 3 husbands and believes that “serial monogamy” is a good idea. With such independence of spirit, I could never imagine her not being self-sufficient. Most of us plan,…

Customers use all five senses during their purchase processes, even in a bank. They visually evaluate how the bank looks and consider how the space smells and feels. If they’re standing for too long or a desks feel sticky, they’re going to notice. Customers even pay close attention to the sounds they hear. And, what…

Large organizations can simplify their user management by using one login for each user across multiple web services. This protocol is known as Single Sign-On (SSO). The Enplug Dashboard now supports Single Sign-On via SAML 2.0, which is used by a variety of providers including OneLogin, Okta, and Shibboleth. Organizations that enable this feature will not need…

The Arapahoe Library District in Colorado serves 250,000 people across eight branch locations. With more than 800 events per month and a bevy of community resources, communications with patrons is an ongoing challenge. Today, their team uses 40 displays powered by Enplug digital signage to market upcoming events, share announcements, and promote community resources across…

Leading Audio and Video Marketing Company Provides One-Stop-Shop Solution to Improve Customer Satisfaction TAMPA, Fla. – April 5, 2018 – Spectrio, one of the nation’s leading end-to-end technology-enabled audio and video marketing companies, has innovated top tier marketing services aimed to increase customer satisfaction and drive sales in QSRs and restaurant concepts across the nation. Adding…

Patients expect their healthcare provider to be up-to-date with the most current and advanced technologies. They want to see signs that their provider is working to offer the best care possible by using the best tools available. Maybe your office is already using technology that provides this high level of care. But, that might not…

Free customer WiFi is a convenience that customers appreciate, enjoy, and even expect. Many businesses recognize this is an in-demand customer need. They may even know that offering free WiFi can make customers spend more time on their premises which increases sales and ticket amounts. But, many businesses don’t know that free customer WiFi does…